Training Video #1

Never Beg for Hospice Referrals Again.

An evidence-based hospice partnership system that turns scattered, one-off referrals into a predictable, clinically defensible revenue stream—without discounts, kickbacks, or gimmicks.

Congratulations on investing in your personal growth and empowerment by watching this one-of-a-kind webinar.

This Webinar synthesizes the core components of a comprehensive system designed to transform funeral home growth strategy by shifting from a reactive, consumer-focused model to a proactive, B2B clinical partnership model with hospices.

The central message is that traditional funeral home marketing—reliant on expensive, unpredictable channels like Google Ads—is a "red ocean" of diminishing margins.

This proven system creates a "blue ocean" opportunity by systematically integrating a funeral provider into a hospice's clinical workflow, making the provider the default, evidence-based choice for families.

With consistency and courage, expect your mindset and life vision to profoundly shift over time.

This is merely the beginning of realizing your full potential.

With the tools now at your disposal, and by walking further along your unique path, you will elevate your life in incredible ways.

The Shift: From Retail Scramble to Clinical Partnership

The Shift: From Retail Scramble to Clinical Partnership

Own the Relationship.

Improve Outcomes.

Grow Revenue—Clinically.

Referral Engine: Executive Recap

Connect your data sources and launch a seamless funnel in minutes.

Account Conquest

Capturing Hospice Accounts

Building Census Count Pipeline

A Consistent and Reliable Continuum of Care Referral Base

Own the Relationship.

Improve Outcomes.

Grow Revenue—Clinically.

The Problem: Google Is Eating Your Margins

Most providers live on:

1. Google (expensive, crowded, unstable)

2. Word of mouth (great, but random)

3. Occasional hospice referrals (impossible to forecast)

Costs go up, prices can’t keep pace, and you answer endless price calls for shrinking margins.

Meanwhile, hospices in your market are quietly caring for hundreds of families each month—families who will need what you do—but who usually end up with whoever showed up first on Google or dropped off donuts last week.

The Shift: From Retail Scramble to Clinical Partnership

Instead of waiting for the phone to ring, you:

1. Partner with key hospices

2. Plug into their clinical workflow

3. Reduce emotional and clinical risk throughout the care period and the grieving process

Become the default, trusted recommendation

You’re not asking for referrals.

You’re offering a clinical intervention that:

1. Makes hospice conversations easier

2. Reduces regret and complicated grief

3. Gives families time to make good decisions

4. Naturally positions you as the safest next step

Clinical, Legal & Ethical Guardrails Built-In

This system is built to withstand scrutiny from:

a. Hospice medical diraectors

b. Compliance officers

c. Regulators

d. Families

Who This Is For?

This is for you if:

1. You own or lead a funeral home or cremation business

2. You’re tired of playing Google roulette

3. You care about clinical quality and trauma-aware service

4. You’re ready to adopt a systematic, partnership-driven growth model

It’s not for:

  • Anyone looking for tricks, gimmicks, or grey-area pay-for-referrals

  • Owners unwilling to change internal processes or train their team

Next Step?

WATCH 👀 THE WEBINAR

This Webinar hands you a proven top-line weapon to escape. Instead of engaging in aggressive competition, you build a collaborative partnership with hospice organizations, a system so effective it can make you completely independent of Google. This approach shifts your focus from fighting for customers to providing genuine, systematic help to families when they are most vulnerable.

This is how you stop managing the bottom line and start building a secure future by owning an account, not just servicing it. This is the system for the relentless ones building legacy-level businesses.

Top Features That Drive Smarter Strategy

Unlock powerful tools that simplify planning, execution, and performance tracking—so you can focus on growing your business with clarity and control.

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This system can streamlined your strategy process and helped you secure families and YES Hospices- faster with clear focus.

Chet Dossier

Happy Client

Using this funnel improved our team’s productivity and alignment, making strategic management.

LitishaRN@MacylandHospice..

Trusted Partner

I always have training material to keep my staff motivated and strategy that excites the room - for real, talk to him.

Robert G.

Valued Customer - Independant HOME Owner

Frequently Asked Questions

Find answers to common questions about how this funnel can help grow and streamline your business. Reach out if you need more info!

  • What do You do exactly?

We help funeral directors do the thing nobody ever really trained you for: turn the hardest work in the world into something sustainable, effective, and valuable.

We show you how to build clinical, trust-based partnerships with hospices so referrals and first calls become predictable instead of random, and how to handle those first conversations in a way that lowers trauma, protects families, and still supports full-price services—even with price-conscious shoppers.

We coach you through the emotional labor and dissonance of being both caregiver and seller, giving you language, frameworks, and habits that reduce burnout instead of amplifying it. We help you rethink and articulate their value so they can interview better, negotiate better, lead better, and, if needed, find the right next role instead of staying stuck.

For owners and managers, We help you find and evaluate talent, build emotionally intelligent teams, and put process around delivering reliable, high-quality care under pressure.

Underneath all of it, We work gives funeral professionals a structured way to align ethics, outcomes, and revenue—so families, staff, and the business all have a more stable, sustainable path forward.

  • How can it help my business?

It helps your business by turning what’s now fragile, personality-driven goodwill into a repeatable, documented engine for both care and revenue.

Instead of “hoping” hospices keep recommending you, you build structured partnerships and education that make your firm the safest, most clinically aligned option in their eyes—which means more first calls, more at-need and pre-need opportunities, and less pressure to discount.

Over time, you end up with something most firms never have: a clear, defensible value story, documented systems, and a more predictable book of business that’s worth more—whether you’re growing, handing it off, or planning your exit.

  • Why will it work for me/us"

It works because it’s built for the exact reality you’re already in—high emotion, high stakes, and no extra time. I’m not asking you or your staff to become different people; I’m giving you language and structure that fit how you already see families, grief, and care. The approach is grounded in grief psychology, clinical communication, and the actual constraints of funeral work, so you’re not trying to bolt on some generic “sales system” that dies the minute things get busy. Instead, we layer small, repeatable changes into conversations you’re already having—with hospices, with families, with your own team—so results show up as more consistent calls, calmer first meetings, and less emotional wear-and-tear. It works because it doesn’t fight your instincts as a caregiver; it finally gives those instincts a system.

  • Can we Guarantee Results?

Short answer: no—BUT- that’s exactly why this is credible.

I can’t guarantee specific numbers for any one firm, because - we haven't even talked yet.

What I do guarantee is that you’ll get a clear, evidence-based framework, language that’s been pressure-tested in real hospice and funeral settings, and practical tools you can actually use with your team. If you show up, apply the work, and give it a fair run, you’ll never again be guessing about what to say, when to say it, or how to build hospice partnerships—you’ll have a system instead of hope.

The good news is, we have pay as you go, and have literally priced our services so you can't afford not to do it! Talk to an agent today for pricing details or check our our quick pricing page: General Price List